Sensity Systems Adds to Smart Cities “Dream Team”

Sensity announced two leadership appointments and the addition of four advisors to its Advisory Board. Sensity’s new CTO is Geoff Arnold, an industry veteran in distributed systems and cloud computing, while Tahir H. Khan has been appointed as CISO. The new Sensity Advisory board members are James Gosling, known as the ‘father’ of the Java programming language, Ed Davis, the former Police Commissioner of Boston, the Honorable Steve Goldsmith, former Mayor of Indianapolis, and Gabe Klein, previously Commissioner of the Chicago Department of Transportation.

Sensity Systems Announces New Cellular Core Node Products that Expand Cities’ Smart Lighting Control Options

Sensity announced an extension to its NetSense Core Node product, the Core Node EX-C, that enables outdoor smart lighting and sensor data to use cellular data networks. Extending Sensity’s existing portfolio that uses Wi-Fi networking, the new cellular Core Node option makes it easier to implement smart LED lighting controls in residential, suburban and other areas of a city or metropolitan area that lack sufficient Wi-Fi coverage.

Sensity Systems Joins Panasonic's CityNow Initiative to Accelerate the Transformation of Smart Cities

Panasonic Enterprise Solutions and Sensity Systems Inc. today announced a strategic alliance based on their respective smart city platforms. Panasonic's CityNow Safe and Smart Streets platform is based on the company's experience in smart city planning and integration around the world. The first deployment of the integrated solution will be at Peña Station NEXT, a transit oriented development and sustainable community served by Denver's new light rail line.

Sensity Systems and Genetec to Offer Advanced IoT Public Safety and Security Solution

Sensity Systems and Genetec announced that the two companies will offer an advanced IoT public safety and security solution. Sensity and Genetec will demonstrate their solution in Booth #537 at the San Diego Convention Center at LIGHTFAIR International (LFI), being held from April 26 to 28. The companies also announced that Kansas City, Missouri is deploying the solution to monitor its new streetcar line.

Sensity Systems to Speak and Showcase Smart City IoT Solutions at LIGHTFAIR International (LFI) 2016

At LIGHTFAIR International (LFI) 2016, Sensity Systems will speak about Smart City Internet of Things (IoT) advances and showcase real-world solutions built using its NetSense IoT platform.

Sensity executives will be speaking as part of the new IoT and Smart Lighting Forum at LFI, the world’s largest annual architectural and commercial lighting trade show and conference. LFI takes place April 26-28 in San Diego.

Simon Property Group Expands Light Sensory Network Deployments Nationwide

Sensity Systems announced that Simon Property Group is expanding its NetSense Light Sensory Network deployments to multiple retail properties across the United States. Ranked among the largest shopping mall owners in the country, Simon plans to go well beyond energy efficiency with Sensity LSNs. They are currently deploying the NetSense platform in their parking lots and garages for advanced lighting control. Smart parking, public safety and other operational applications will be implemented in the future to help the mall operator reach their strategic business goals and deliver superior shopping experiences at their properties nationwide.

Genetec and Sensity Systems Develop Security Solutions on the NetSense Platform

Genetec™, a leading manufacturer of open-platform, unified IP security solutions, and Sensity® Systems announced a strategic alliance to develop security-focused solutions and applications for municipalities, retail and more, built on Sensity’s NetSense™ platform. As part of the agreement, Sensity has completed interoperability certification for its Video Node with the Genetec Omnicast™ video management system (VMS) and announces that Genetec has joined the NetSense Partner Program to offer additional security applications in the future for light sensory networks worldwide.

Sensity Systems Awarded as Technology Pioneer by World Economic Forum

Sensity Systems was named today as one of the World Economic Forum’s “technology pioneers”, a selection of the world’s most innovative companies. Sensity enables light owners to capitalize on the LED conversion process by embedding sensors, wireless connectivity, and analytics within both retrofit and new LED luminaires. With Sensity’s cloud-based NetSense platform, lighting owners are able to reduce energy and maintenance costs while simultaneously implementing a variety of additional applications and services, including public safety, environmental and weather monitoring, parking management and location analytics.

Sensity Systems Announces Strategic Investment by Acuity Brands, Cisco Investments, GE Ventures and Simon Property Group

Sensity Systems has closed a private funding round of $36 million led by Cisco Investments and includes industry leaders Acuity BrandsGE Ventures and Simon Venture Group (corporate investment arm of Simon Property Group). Sensity has now raised a total of $74 million since its inception from venture investors Almaz Capital, Mohr Davidow Ventures, Radar Partners and Silver Creek Ventures, in addition to these four industry-leading lighting, networking and retail organizations.

Cisco, Sprint and Kansas City, MO., Announce Agreement to Deploy Smart+Connected City Framework

The city of Kansas City, MO., Cisco and partners will begin “phase1” deployments of smart city applications

KANSAS CITY, MO – June 8, 2015 – Kansas City, MO., and Cisco signed an agreement to deploy a Smart+Connected City framework to transform urban services and enhance the citizen experience.

As part of this new framework, Cisco is working with a group of business partners to bring together an ecosystem to develop applications including smart lighting, digital kiosks, a development data portal, and smart water innovation development. Through this model in Kansas City, the goal is to create a framework to be scalable, repeatable, and self-sustainable.

In addition, Sprint will deploy Cisco hardware to construct and manage an intelligent Wi-Fi network that will serve as the backbone of the connectivity platform. Sprint is the first service provider to play an important connectivity role in the development of an U.S. based Cisco Smart+Connected Communities™ (S+CC) ecosystem.

Later this year, city leaders, Cisco, and other key partners will collaborate to execute “phase 1” deployments along the downtown Kansas City streetcar path and surrounding areas including:

  • An intelligent Wi-Fi network constructed, managed and owned by Sprint
  • An Enterprise Mobility Services Platform to enhance the resident and visitor experience over a mobile app
  • A “Living Lab” development data portal managed by ThinkBig Partners
  • Smart lighting and video as sensors in collaboration with Sensity
  • CityPost interactive digital kiosks and mobile citizen engagement
  • Future collaborations of smart water innovative solutions with Black & Veatch
  • Identifying technologies for next-generation police cruisers

Beyond implementations, entrepreneurs may find value from the technology to further advance job opportunities. One example is that entrepreneurs and start-ups will be able to utilize the development data portal to create and test new apps.

Lights. Sensity. Action.

Cisco’s and Sensity’s intelligent lighting platform transforms each lighting fixture into a sensory node in a powerful, broadband wireless network, creating a Light Sensory Network for municipalities. The joint solution converts city lighting infrastructure into a distributed sensing platform to collect real-time data for smart city applications, such as smart parking, lighting, retail analytics, and public safety and security. At the same time, the platform enables intelligent, efficient lighting control that results in energy and cost savings, more effective and higher-quality lighting, and reduction in both carbon and light pollution.

To bring smart lighting to Kansas City, the Sensity and Cisco joint intelligent lighting platform will be deployed downtown along the streetcar starter line and the adjacent districts of the River Market, Power & Light and Crossroads.

Mobility Takes Shape

Citizens and tourists will now have access to Kansas City at a glance, through a wireless communication network that helps everyone be smarter, safer and better connected.

CityPost broadcasts real-time, location-based information and alerts through a Smart City network that is powered on the street by interactive Smart Signs (City posts) and on smartphones through an easy-to-use mobile application. The CityPost app can be downloaded for free through the city’s public Wi-Fi home page and is augmented by a network of mobile beacons.

The CityPost launch brings promise of a new golden age of civic participation in the heart of Kansas City.

Water Meets Innovation in Kansas City

Global engineering and construction company, Black & Veatch, a collaborator in the effort, indicates that water systems around the world must provide advanced leak detection, innovative predictive maintenance and asset management solutions to reduce costs.

According to Black & Veatch’s 2015 Strategic Directions: Smart Utility report, the data created by smart city programs is being used to improve operations in multiple areas of organizations. While nearly two-thirds of respondents to the survey identified budget constraints as the biggest hurdle to launching data analytics programs, the costs of inaction are being shown to exceed the investment.

Building the Kansas City Smart Ecosystem

Through this Smart+Connected City framework, Cisco and Kansas City are aiming to develop an ecosystem that allows for more collaborators to join the project as it continues to be built out. Long-term goals for the smart city development are to bring on collaborators in private sector, real estate, sports and entertainment, and academia.

The S+CC framework was first announced when Kansas City leaders and Cisco signed a letter of intent for the project.

Supporting Quotes:

City of Kansas City, MO.: “The agreement we are entering today will improve the livability, connectivity, efficiency and economic vitality of Kansas City in ways we cannot yet even imagine, and for generations to come,” said Kansas City, MO., Mayor Sly James.

Cisco: “It’s exciting to see forward looking cities like Kansas City driving innovations that enable cities to connect people, process, data and things, and bring the Internet of Everything to life,” said Wim Elfrink, executive vice president, industry solutions group, and chief globalisation officer for Cisco. “Kansas City is empowering its citizens, helping them become more efficient and more productive, and the city is poised to create significant new economic value. We’re pleased to be part of the team that will deploy a Smart+Connected City framework.”

Sprint: “Sprint looks forward to playing an integral role in this ground-breaking initiative to bring greater connectivity across a wide range of business and consumer applications that support the Internet of Everything in our hometown,” said Stephen Bye, chief technology officer at Sprint. "Delivering Wi-Fi connectivity is a great fit for Sprint, and enables our customers to more easily use both cellular and Wi-Fi for a better mobile experience.”

Black & Veatch: “The existence of robust and resilient infrastructure is critical to enabling smart city initiatives," said Fred Ellermeier, Chief Operating Officer of Black & Veatch’s Smart Integrated Infrastructure Group. “SII tailors solutions that transform physical infrastructure into interconnected networks and ordinary layers of data into smart analytics frameworks that enable extraordinary results. Clients can now dream big knowing that SII solutions will get them there.”

CityPost: “We believe in the huge value of the city as a smart media platform, which anyone should be able to use and everyone should gain benefit,” said CEO Tom Touchet. “CityPost is the union between the strategic resources in the city and the citizens, who act both as inputs and real users and drivers of the platform.”

Sensity Systems: “There are over four billion high-wattage lights in the world being converted to LEDs, posing as a unique opportunity for municipalities to fundamentally change the way they operate,” said Hugh Martin, Chairman and CEO of Sensity Systems. “LEDs allow cities to also install a network of sensors that gathers data about traffic patterns, weather, parking spots and even terrorism. We are pleased to see Kansas City leading this transformation and looking to implement an advanced lighting system to help the city better manage their downtown.”

World Wide Technology: “WWT, in partnership with Cisco, is excited to participate in the innovative direction that Kansas City is taking with this initiative,” John Rohde, Sr. Business Development Manager, Vertical Markets & IoT, World Wide Technology.

Supporting Resources:

Kansas City Launches Smart City Partnership with Cisco and Sprint

Sprint Joins the City of Kansas City and Cisco to Make Its Hometown the Most Comprehensive Smart+Connected City in the U.S.

Video: A look inside Kansas City, MO.

Kansas City commits President Obama’s New TechHire Initiative

Kansas City’s Women Empowerment Initiative

Cisco Smart+Connected Communities

2015 Strategic Directions: Smart Utility Report

The Smart Revolution: Black & Veatch Whitepaper

About Cisco

Cisco (NASDAQ: CSCO) is the worldwide leader in IT that helps companies seize the opportunities of tomorrow by proving that amazing things can happen when you connect the previously unconnected. For ongoing news, please go to http://newsroom.cisco.com.

About Black & Veatch

Black & Veatch is an employee-owned, global leader in building critical human infrastructure in Energy, Water, Telecommunications and Government Services. Since 1915, we have helped our clients improve the lives of people in over 100 countries through consulting, engineering, construction, operations and program management. Our revenues in 2014 were US$3 billion. Follow us on www.bv.com and in social media.

About Sensity Systems

Sensity Systems uses energy-efficient LED lighting as the foundation for a high-speed, sensor-based Light Sensory Network (LSN). The company enables light owners to capitalize on the LED conversion process by embedding networking technology within both retrofit and new LED luminaires. With Sensity’s open, privacy by design, multiservice NetSense platform, lighting owners are able to reduce energy costs and implement a variety of applications and services, including public safety, environmental and weather monitoring, parking management and location analytics. For more information, please visit www.sensity.com.

About CityPost

CityPost is a wholly owned subsidiary of Smart City Media, LLC. To help foster local engagement, company leadership plans to work with Think Big Partners, DowntownKC, and other innovative local companies and groups to develop partnerships and build sustainable, strong ecosystems needed to manage and monetize a successful smart media channel. CityPost will open an office in downtown, and plans to play an active part in the local community.

Led by the Pioneers of IoT who built City24/7 in New York City, SCM’s executive team has numerous media awards (Emmys, Peabody, Effies & Gracies), smart media honors (ADA Sapolin Award) and multiple patents.

Media Contacts

Sarah Rich, Cisco, Global Public Sector, Healthcare, and Education, sarich@cisco.com, 530-521-2485

Patrick MacElroy, Black & Veatch, MacElroyP@bv.com, +1 212-973-1339 ext 18

Amy Lee, Sensity Systems, alee@sensity.com, +1 408-841-4120

Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Cisco's trademarks can be found at www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.

Sensity Systems Focuses on Security Without Surveillance

Industry’s First Video-Based Security Solution Designed With Privacy As The Guiding Technological Principle

NEW YORK (LIGHTFAIR International) – May 5, 2015 – At LIGHTFAIR International (LFI), Sensity Systems, the pioneer of Light Sensory Networks (LSNs), announces its NetSense ‘Security Without Surveillance’ solution ushering in an era of ‘privacy-first’ video-based security solutions. The Sensity Security Without Surveillance solution for the NetSense platform is a comprehensive approach to security that incorporates distributed storage and processing, distributed analytics, and a pervasive sensory network to improve security while also protecting personal privacy. By leveraging analytics rather than human-monitored surveillance, Sensity’s privacy-enabling technology can identify potential incidents occurring in designated ‘hot zones’ in real time to alert security officials and improve responsiveness without the need for people to monitor or watch video feeds.

“Privacy is a core element of how Sensity operates, and we use both technology and process to enable privacy in practice,” said Scott Shipman, chief privacy officer at Sensity Systems. “As a leader in the IoT industry, our intent is to set standards for privacy and to educate and inform customers and partners that are part of the NetSense Partner ecosystem. Our latest step exemplifies what’s possible through a privacy-first approach: a video-based security solution that delivers security benefits while minimizing the amount of incidental video collected, and reducing the potentially privacy-eroding aspects of recording boundless video surveillance footage and storing it indefinitely.” 

Cities, airports and malls are interested in increasing public safety and security. At the same time, however, individuals are growing more concerned about personal privacy and about how data related to them is gathered, stored and used. Relying solely on human-monitored surveillance video is both inefficient and potentially intrusive. Sensity’s Security Without Surveillance solution can be run as a stand-alone solution, along side, or in conjunction with traditional human-monitored surveillance systems allowing customers the ability to easily transition toward our privacy-enabled solution.

NetSense Security Without Surveillance Overcomes the Security-or-Privacy Dilemma

Sensity’s Security Without Surveillance solution runs on the NetSense platform, which is installed in conjunction with LED lighting systems outdoors or in large spaces such as airports or shopping malls. By integrating NetSense-enabled lights, video sensors, and distributed analytics to create a Light Sensory Network for public safety and security, lighting owners can use real-time data analytics to receive alerts on potential security threats as they happen. The solution is configurable, ranging from storing no video and just reporting security events, to storing time-bounded segments of video while reporting security events, minimizing data collection while maximizing situational awareness. This alleviates the need to have security staff manually monitor and review full video feeds 24x7, store volumes of video that captures both normal daily life and potential security events.

NetSense provides situational awareness of safety events by combining the platform’s high-speed wireless communications with distributed DVR-like video buffering, allowing officials to view real-time alert streams as well as full-resolution video clips just prior to incidents. This approach can minimize danger to first responders.

In addition, to help customers easily transition toward our privacy-enabled solution, Sensity also offers video archival application programming interfaces (APIs) that allow data owners to retrieve video data/stream buffers from the distributed video system and save or organize them for future forensic analysis, or to destroy them in compliance with their own organization’s privacy policy.

Demonstration at LIGHTFAIR – May 5-7 – Sensity Booth #3057

Throughout its LIGHTFAIR booth, Sensity will showcase joint partner solutions that leverage its NetSense platform as a foundational element. Application-specific demonstrations include “Security Without Surveillance,” “Smart+Connected Cities,” “Smart Parking Management” and more. Demonstrations incorporate video streaming and embedded video analytics, such as object detection and forbidden zone identification. Live demonstrations will show parking and traffic analytics and the capabilities of NetSense-enabled luminaires to improve security and operational efficiency for malls, cities and parking areas.

Lighting the Way to the IoT Panel Discussion – May 6, 4:30pm ET – Room 1E10

Security Without Surveillance will also be a topic of discussion on the panel moderated by Hugh Martin, chairman and CEO of Sensity. Join the discussion at the LFI Controls & Connectivity Forum, panel titled, “Lighting the Way to the IoT” on Wednesday, May 6, at 4:30-6:00 p.m. ET in Room 1E10. Panelists include:

  • Ed Davis, former Boston Police Commissioner
  • Ed Sayers, vice president of Energy at Simon Properties
  • Steve Steinhilber, vice president of Cisco’s Industry Solutions Group – Ecosystems
  • Heather Zichal, former deputy assistant to the President for Energy and Climate Change

About Sensity Systems

Sensity Systems uses energy-efficient LED lighting as the foundation for a high-speed, sensor-based Light Sensory Network (LSN). The company enables light owners to capitalize on the LED conversion process by embedding networking technology within both retrofit and new LED luminaires. With Sensity’s open, privacy-by-design, multiservice NetSense platform, lighting owners are able to reduce energy costs and implement a variety of applications and services, including public safety, environmental and weather monitoring, parking management and location analytics. For more information, please visit www.sensity.com

Sensity Systems Announces the NetSense Core Node Ex for Simplifying City-Wide Light Sensory Network Deployments

Purpose-Built for Lighting Manufacturers to Instantly Transform Their LED Luminaires Into An Applications and Services Platform

NEW YORK (LIGHTFAIR International) - May 4, 2015 - Sensity Systems, the pioneer of Light Sensory Networks (LSN), today announced its new NetSense Core Node EX. The Core Node EX provides greater integration flexibility, with a smaller, sleeker hardware form-factor and support for an external NEMA receptacle connector (ANSI 136.41) to simplify deployment of NetSense nodes with LED roadway light fixtures. In addition, the integrated NEMA connector allows existing LED deployments to quickly and easily be retrofitted with the Core Node technology – creating a single, pervasive Light Sensory Network out of existing and new LED fixtures.

The new Core Node EX is ideal for lighting manufacturers that are interested in providing both lighting control and advanced applications and services, such as public safety and security, smart parking, traffic, and more on their existing luminaires without developing new software or hardware. The new Core Node EX provides advanced lighting control capabilities and also collectssensor information, such as ambient light, motion detection, temperature, and power monitoring. Tapping into its technology expertise, process integration know-how, and strong partnerships, Sensity designed the new core node to be low-cost, lightweight, and adaptable to be deployed alongside any third-party lighting fixture via a NEMA socket. As a result, NetSense Lighting Manufacturer Partners can quickly respond to, participate in, and meet the requirements of Smart City projects.

“We redesigned the original Core Node and added innovative new capabilities to truly accelerate Light Sensory Network deployments via our partners. We are simplifying LSN integration into any type of outdoor luminaire by providing the option to mount it externally using a global connector standard,” said Sean Harrington, SVP of Sales and Marketing at Sensity Systems. “The new Core Node EX is a demonstration of our commitment to making our partners worldwide successful by delivering products that not only add new capabilities, but also make it easier for any lighting manufacturer to install and leverage the platform.

 Available Today for U.S. and International Deployments

The Core Node EX’s newest functionality includes:

  • Mounted externally using a 7-Pin NEMA receptacle connector (ANSI 136.41) to control LED luminaires.
  • Built-in power to support the NetSense Video Node and other auxiliary devices, such as networking equipment.
  • Built-in communications bus to allow the Core Node to collect and transmit meta-data from attached auxiliary devices and additional sensors.
  • Global Positioning System (GPS) enabled for rapid and error-free commissioning and ongoing asset management.
  • Utility Grade Metering for energy savings and verification.  

NetSense Partner Program – Lighting as the Internet of Things (IOT) Platform

The NetSense Partner Program is designed to make it easier and more cost-effective for companies to deliver global Industrial Internet of Things (IIoT) solutions. The program includes lighting manufacturer partners, commercial and industrial manufacturers, and service providers. Cisco Systems (NASDAQ: CSCO), the global leader in networking equipment and services, as well as Acuity Brands (NYSE: AYI), one of the world’s leading providers of LED lighting solutions for both indoor and outdoor applications, both recently announced strategic partnerships with Sensity under this program. For more information about Sensity’s NetSense Partner Program, please contact NetSensePartner@sensity.com.

Core Node Demonstration at LIGHTFAIR – May 5-7 – Sensity Booth #3057

Throughout its LIGHTFAIR booth, Sensity will showcase joint partner solutions that leverage its NetSense platform as a foundational element. Application-specific demonstrations include “Security Without Surveillance,” “Smart+Connected Cities,” “Smart Parking Management” and more. Demonstrations incorporate video streaming and embedded video analytics, such as object detection and forbidden zone identification. Live demonstrations will show parking and traffic analytics and the capabilities of NetSense-enabled luminaires to improve security and operational efficiency for malls, cities and parking areas. The new NetSense Core Node EX will also be shown. 

About Sensity Systems

Sensity Systems uses energy-efficient LED lighting as the foundation for a high-speed, sensor-based Light Sensory Network (LSN). The company enables light owners to capitalize on the LED conversion process by embedding networking technology within both retrofit and new LED luminaires. With Sensity’s open, privacy-by-design, multiservice NetSense platform, lighting owners are able to reduce energy costs and implement a variety of applications and services, including public safety, environmental and weather monitoring, parking management and location analytics. For more information, please visit www.sensity.com

Sensity Systems and Partners to Demonstrate Transformation of Outdoor Lighting Into Powerful Internet of Things (IoT) Platform at LIGHTFAIR

NetSense Partners’ (Cisco, Acuity Brands, Amerlux) Networking and Lighting Technology Demonstration Highlights How Lighting is Key to Smart City Applications

SUNNYVALE, Calif. – April 29, 2015 – Sensity Systems, the pioneer of Light Sensory Networks (LSNs), today announced that the company along with its NetSense Partners – CiscoAcuity Brands and Amerlux – will demonstrate how city lighting infrastructure is transformed into a distributed sensing platform for Smart City applications, such as smart parking, lighting, retail analytics, and public safety and security. Together, they are illuminating the Internet of Things (IoT) at LIGHTFAIR International 2015 on May 5-7 in New York, in Sensity’s Booth #3057.

A Light Sensory Network is more than a lighting controls system. In an LSN, any LED luminaire, either existing or newly installed, becomes a sensor-equipped, solid-state smart device, with a unique IP address and acts as a node in a broadband network. This smart device is also ready-built to power additional devices, such as video cameras or Wi-Fi access points, enabling IoT services throughout the outdoor environment. Sensity will also demonstrate how any light fixture with a standards-based socket can be retrofitted to become a part of the LSN and satisfy Smart City requirements requested in today’s lighting Request For Proposals (RFPs).

Throughout its LIGHTFAIR booth, Sensity will showcase joint partner solutions that leverage its NetSense platform as a foundational element. Application-specific demonstrations include “Security Without Surveillance,” “Smart+Connected Cities,” “Smart Parking Management,” and more. Demonstrations incorporate video streaming and embedded video analytics, such as object detection and forbidden zone identification. Live demonstrations will show parking and traffic analytics and the capabilities of NetSense-enabled luminaires to improve security and operational efficiency for malls, cities and parking areas. Sensity technology will also be demonstrated in the Acuity Brands Booth #1604 and the Amerlux Booth #903.

Lighting the Way to the IoT Panel Discussion – May 6, 4:30pmET – Room 1E10

Hugh Martin, Chairman and CEO of Sensity, will moderate a LIGHTFAIR panel in the LFI Controls & Connectivity Forum, titled, “Lighting the Way to the IoT” on Wednesday, May 6, at 4:30-6:00 p.m. ET in Room 1E10. Joining this panel with Martin are:

  • Ed Davis, Former Boston Police Commissioner
  • Ed Sayers, Vice President of Energy at Simon Properties
  • Steve Steinhilber, Vice President of Cisco’s Industry Solutions Group – Ecosystems
  • Heather Zichal, Former Deputy Assistant to the President for Energy and Climate Change

About Sensity Systems

Sensity Systems uses energy-efficient LED lighting as the foundation for a high-speed, sensor-based Light Sensory Network (LSN). The company enables light owners to capitalize on the LED conversion process by embedding networking technology within both retrofit and new LED luminaires. With Sensity’s open, privacy-by-design, multiservice NetSense platform, lighting owners are able to reduce energy costs and implement a variety of applications and services, including public safety, environmental and weather monitoring, parking management and location analytics. For more information, please visit www.sensity.com.

Sensity Systems Expands NetSense Partner Program to Accelerate a Global Ecosystems For the Industrial Internet of Things

Program Makes Delivering Industrial IoT Solutions Cost-Effective and Simple for Lighting Manufacturers, Networking Companies and Others

SUNNYVALE, Calif. – March 17, 2015 – Sensity Systems, the pioneer of Light Sensory Networks (LSNs), today announced an expansion of the NetSense Partner Program that is designed to make it easier and more cost-effective for companies to deliver global Industrial Internet of Things (IIoT) solutions. The program expands beyond lighting manufacturer partners to help enable commercial and industrial manufacturers and service providers to deliver on the promise of IoT. Cisco Systems (NASDAQ: CSCO), the global leader in networking equipment and services, as well as Acuity Brands (NYSE: AYI), one of the world’s leading providers of LED lighting solutions for both indoor and outdoor applications, both recently announced strategic partnerships with Sensity under this program.

“The world is enamored with the possibilities that are unlocked by the Internet of Things, but understanding how to execute and where to start is the real barrier to adoption. Today, Sensity has changed the game by delivering a comprehensive and systematic strategy for using LED lighting installations and cloud technology as a cost-effective backbone for IoT applications worldwide,” said Hugh Martin, Chairman and CEO of Sensity. “The expanded NetSense Partner Program is an important part of our open strategy to enable players, both large and small, to deliver game-changing solutions that leverage Industrial IoT.”

NetSense Partner Program Drastically Reduces Time-To-Service of IIoT Initiatives

Sensity enables partners to deliver on the promise of the industrial IoT by providing them with the following core NetSense platform components as a turnkey solution:

  • A common set of wirelessly connected, IP-addressable sensor nodes with embedded analytics deployed efficiently and cost-effectively via LED infrastructure.
  • A cloud-based data warehouse designed for limitless scale that receives, organizes and stores real-time and historical data from sensory nodes deployed globally.
  • A comprehensive set of application programming interfaces (APIs) that provide developers access to raw as well as meta data from NetSense nodes to enable a broad array of applications and services, including lighting control, video-based security, smart parking, traffic management and location services.
  • A managed service to ensure sensor nodes, network elements, and APIs are all managed, secure and highly available.

Sensity’s NetSense Nodes are wirelessly connected and forms the foundation for the NetSense platform. NetSense Nodes are sleek, ruggedized hardware devices that are packed with sensors—including video sensors as an option—and embedded analytics that are integrated into LED luminaires. Nodes can be located inside the luminaire enclosures or easily affixed to the exterior of light fixtures using an industry-standard NEMA receptacle. To enable NetSense Partners, NetSense Nodes leverage standards-based networking (Wi-Fi, TCP/IP) to transport sensor data to the cloud. By creating a standard connection between the NetSense Nodes and the network infrastructure, NetSense Partners can create an end-to-end IoT platform for application development without custom integration work.

The Sensity NetSense platform provides a ‘center of gravity’ for all kinds of industrial IoT solutions. In addition to the sensory node integration flexibility, NetSense also provides on-board (native) video sensors and storage for performing real-time analytics on raw high-definition (HD) video streams for traditional applications such as extending security perimeters, while also enabling entirely new services such as real-time parking availability, traffic reporting and operations management.

“Sensity’s success with commercial & retail property owners, leading municipalities, airport facilities and ports, and large sporting venues has proven the value of the NetSense platform,” said Sean Harrington, Sensity’s SVP of Marketing and Business Development. “Our NetSense Partner Program is designed to enable companies to quickly and easily adapt their products and services into IoT solutions by leveraging Sensity’s technology.”

For more information about Sensity’s NetSense Partner Program, please contact NetSensePartner@sensity.com.

See also “Acuity Brands Partners with Sensity Systems to Deliver Transformational LED Solutions.”

About Sensity Systems

Sensity Systems uses energy-efficient LED lighting as the foundation for a high-speed, sensor-based Light Sensory Network (LSN). The company enables light owners to capitalize on the LED conversion process by embedding networking technology within both retrofit and new LED luminaires. With Sensity’s open, privacy by design, multiservice NetSense platform, lighting owners are able to reduce energy costs and implement a variety of applications and services, including public safety, environmental and weather monitoring, parking management and location analytics. For more information, please visit www.sensity.com.

Acuity Brands Partners With Sensity Systems To Deliver Transformational LED Solutions

Companies Collaborating On Smart Platform that Combines LED Lighting with Data-Driven Applications to Enable Industrial Internet of Things (IIoT) Solutions

SUNNYVALE, Calif. – March 17, 2015 – Acuity Brands, Inc. (NYSE: AYI), one of the world’s leading providers of LED lighting solutions for both indoor and outdoor applications, today announces a strategic partnership with Sensity Systems, a pioneer in light sensory networks. Acuity Brands and Sensity plan to create a joint solution that further transforms energy-efficient LED lighting into a smart, connected platform for the Industrial Internet of Things (IIoT).

As a Sensity NetSense Partner, Acuity Brands further expands its industry-leading smart outdoor lighting solutions capabilities by adding the ability to capture and transmit data near real-time, providing actionable insight and enabling a broad array of applications and services.

The smart lighting solutions targeted to cities, commercial and retail buildings, airports and universities will focus on improving energy conservation, public services, safety and security, parking, and a wide variety of other applications. Acuity Brands and Sensity are already in the process of implementing commercial deployments with select customers. Demonstrations of smart lighting applications and benefits will be on display at LIGHTFAIR International 2015 in New York City, May 5-7, at the Acuity Brands booth (#1640) and the Sensity booth (#3057).

Acuity Brands and Sensity expect that their joint solution will advance the goals of the U.S. Department of Energy’s (DOE) Presidential Challenge for Advanced Outdoor Lighting. As part of the DOE’s Better Buildings Initiative program, the Presidential Challenge aims to work with municipalities to upgrade 1.5 million U.S. street lights to high-efficiency LEDs over the next two years. Lighting renovations are the ideal vehicle to deploy a smart lighting network that will not only deliver important cost, safety, efficiency, energy and carbon pollution reduction benefits, but also transform the lighting quality of cities and provide added value beyond illumination. An educational webinar on “Meeting the Presidential Challenge for Advanced Outdoor Lighting” will be held live on April 8, 2015 at 11:00 a.m. PT (2:00 p.m. ET) – register now.

“An integrated platform that provides energy-efficient LED lighting with a sensor network to capture and transmit near real-time data will further enhance the business case for LED luminaire installations,” said Vernon Nagel, Chairman, President and CEO, Acuity Brands, Inc. “We are delighted to be partnering with Sensity on a solution that has the promise to transform the outdoor lighting industry.”

“Partnering with a lighting manufacturer of the caliber of Acuity Brands will propel our light sensory network vision to another level,” said Hugh Martin, Chairman and CEO, Sensity Systems. “By leveraging the customer network and solutions of Acuity Brands and the next generation devices and applications from Sensity, our joint solution will make the IIoT more widely accessible and practical.”

About Acuity Brands

Acuity Brands, Inc. is a North American market leader and one of the world’s leading providers of lighting solutions for both indoor and outdoor applications. With fiscal year 2014 net sales of $2.4 billion, Acuity Brands employs approximately 7,000 associates and is headquartered in Atlanta, Georgia with operations throughout North America, and in Europe and Asia. The Company’s lighting solutions are sold under various brands, including Lithonia Lighting®, Holophane®, Peerless®, Gotham®, Mark Architectural Lighting™, Winona® Lighting, Healthcare Lighting®, Hydrel®, American Electric Lighting®, Carandini®, Antique Street Lamps™, Sunoptics®, RELOC® Wiring Solutions, eldoLED® and Acuity Controls. For more information, visitwww.acuitybrands.com.

About Sensity Systems

Sensity Systems uses energy-efficient LED lighting as the foundation for a high-speed, sensor-based Light Sensory Network (LSN). The company enables light owners to capitalize on the LED conversion process by embedding networking technology within both retrofit and new LED luminaires. With Sensity’s open, privacy by design, multiservice NetSense platform, lighting owners are able to reduce energy costs and implement a variety of applications and services, including public safety, environmental and weather monitoring, parking management and location analytics. For more information, please visit www.sensity.com.

Sensity Systems Appoints Chief Privacy Officer

Establishes Advisory Board to Guide Security and Privacy Policies for Light Sensory Networks

SUNNYVALE, Calif.—March 10, 2015—Sensity Systems, the pioneer of Light Sensory Networks (LSNs), today announced the appointment of Scott Shipman as chief privacy officer. Shipman was previously associate general counsel and chief privacy officer at eBay. Under Shipman, Sensity’s global privacy program will work with governing bodies, businesses and experts worldwide to build regulatory practices around LSNs and Industrial Internet of Things (IIoT) implementations. The company has already formed a Privacy Advisory Board with privacy experts Richard Purcell and Peter Swire to help navigate the global use of LSNs. Together, Shipman and the privacy advisors will develop privacy processes and practices, including customer confidentiality and data security requirements, as well as training Sensity employees on privacy issues.

“As we transform billions of LED lights worldwide into connected devices to help cities better manage their complex infrastructure and provide real value to their citizens, privacy will be a crucial element, and we take seriously the responsibility to protect each person’s basic rights to privacy,” said Hugh Martin, chairman and CEO of Sensity Systems. “Instead of leading with technology and considering privacy as an afterthought, we will draw from the knowledge and expertise of the world-renowned privacy practitioners we now have as partners to build privacy in as a core component of our systems and help shape regulatory practices worldwide around Light Sensory Networks.

Since joining as Chief Privacy Officer, Shipman has begun to build a global privacy program, starting with the formation of Sensity’s Privacy Advisory Board and assembling the building blocks for Sensity’s privacy principles which will focus on privacy built-in, transparency, security, customer guidance and accountability.

“My experience and Sensity’s mission are a perfect match,” said Shipman. “Sensity is aware of the deepest complexities we face in the modern technology age, and the company’s establishment of a global privacy program speaks volumes about its commitment to finding practical, principled responses to these complexities. I believe that privacy is a tool for protecting an individual’s basic rights and civil liberties. This is an exciting time to be embarking on these practices, and I’m looking forward to what we can accomplish.”

Shipman reports directly to CEO Martin. Before joining Sensity, Shipman spent his entire legal career at eBay Inc. as an in-house attorney. After taking eBay public in 1998, Shipman helped build many of eBay’s legal functions. Most recently, he built and led the company’s privacy practice in his role as eBay’s CPO, where he managed and oversaw the privacy practices for eBay Marketplaces, PayPal and Skype. During this time, eBay received the “Most Trusted Brand For Privacy” designation from the Ponemon Institute.

Shipman frequently testifies to regulators and government officials on privacy, data protection and information security. Shipman earned his JD with an emphasis in high-tech law from Santa Clara University School of Law and a BA in environmental conservation from the University of Colorado at Boulder. Shipman also teaches Comparative Privacy Law at Santa Clara University, School of Law. Santa Clara is one of only a select few schools to offer a privacy certificate to law students.

Privacy Advisory Board Will Help Guide the Digital Future

Sensity has named two recognized privacy experts—Richard Purcell and Peter Swire—to initiate its Privacy Advisory Board.

“Continual assessment and refinement are key to Sensity’s global privacy program,” said Martin. “The laws change, the technology changes, needs change and people’s expectations change. At one level it’s about compliance to law, but at another level it’s about aligning our policies with the public’s expectations for the privacy of their data. This is why we have formed a Privacy Advisory Board: to incorporate privacy protection into the earliest stages of our business.”

Since the mid 1990s, Richard Purcell has been a recognized expert in information privacy and data protection. He served as Microsoft’s first Chief Privacy Officer, and then became CEO of Corporate Privacy Group, a consultancy dedicated to helping companies and organizations adopt privacy programs that support their strategic goals. He has chaired the TRUSTe board of directors, as well as the DHS Data Privacy and Integrity Advisory Committee.

Purcell also served as a director for the International Association of Privacy Professionals, was a founding member of the Conference Board’s Council of Chief Privacy Officers and served on the FTC Advisory Committee on Online Access and Security. He is a Certified Information Privacy Professional (CIPP) with expertise in information privacy and data protection both domestically and internationally. He developed Privacy by 3PT: A Management Model, and ACT: A Privacy Education Model.

Peter Swire is the Huang Professor of Law and Ethics at the Georgia Tech Scheller College of Business, and senior counsel with Alston & Bird LLP. This March, he was awarded the Privacy Leadership Award from the International Association of Privacy Professionals. In 2013, he served as one of five members of President Obama’s Review Group on Intelligence and Communications Technology. Prior to that, he was co-chair of the global Do Not Track process for the World Wide Web Consortium.

Swire was chief counselor for privacy in the Clinton administration, the only person to date to have U.S. government-wide responsibility for privacy policy. In that role, he was White House coordinator for the HIPAA Privacy Rule. He also served as special assistant to President Obama for economic policy. He is a senior fellow with the Future of Privacy Forum and a policy fellow with the Center for Democracy and Technology. Swire graduated from Princeton University, summa cum laude, and the Yale Law School.

“Good privacy and cyber-security practices are essential to the Internet of Things,” said Swire. “As Sensity builds sensors into urban lighting systems around the world, it is dedicated to creating best practices for the data that comes from those sensors. I am especially delighted to be working with Scott, whose experience as Chief Privacy Officer at eBay equips him for this leadership role for the Internet of Things.”

About Sensity Systems

Sensity Systems uses energy-efficient LED lighting as the foundation for a high-speed, sensor-based Light Sensory Network (LSN). The company enables light owners to capitalize on the LED conversion process by embedding networking technology within both retrofit and new LED luminaires. With Sensity’s open, privacy-by-design, multiservice NetSense platform, lighting owners are able to reduce energy costs and implement a variety of applications and services, including public safety, environmental and weather monitoring, parking management and location analytics. For more information, please visit www.sensity.com.

Sensity Systems Awarded SAFETY Act Designation

From The Department of Homeland Security NetSense Light Sensory Networks Customers Receive the Highest Level of Liability Protection

SUNNYVALE, Calif. – December 16, 2014 – Sensity Systems, the pioneer of Light Sensory Networks (LSNs), today announced that the NetSense Light Sensory Network platform has achieved the Department of Homeland Security SAFETY Act designation.

Congress enacted the SAFETY Act in 2002 as part of the Homeland Security Act to encourage the development and deployment of anti-terrorism technologies that will enhance the protection of our nation. NetSense for public safety and security transforms LED lighting infrastructure into a distributed sensing platform with embedded cameras and analytics to identify incidents in real-time and alert authorities. Capabilities include license-plate recognition, intrusion detection, forbidden area trespassing, perimeter security, and other configurable advanced security applications. In addition to public safety and security, global organizations have also implemented NetSense LSNs for applications focused on lighting, smart parking, and location and retail analytics.

“We are very excited to be the first in our category to have received the SAFETY Act designation,” said Hugh Martin, Chairman and CEO of Sensity. “We believe that the extensive and rigorous review that the Department of Homeland Security conducted on our NetSense LSN validates our technology and its performance in the field for applications such as public safety and security. The SAFETY Act designation provides our customers with an additional level of confidence and significant liability protection when faced with security threats.”

“Customers are beginning to understand the value of the SAFETY Act protection,” said Tom Ridge, the first Secretary of Homeland Security and a member of the Sensity Strategic Advisory Board. “Sensity is protecting its customers, contractors and users, while also securing a competitive advantage in the marketplace with their SAFETY Act designation.”

About Sensity Systems

Sensity Systems uses energy-efficient LED lighting as the foundation for a high-speed, sensor-based Light Sensory Network (LSN). The company enables light owners to capitalize on the LED conversion process by embedding networking technology within both retrofit and new LED luminaires. With Sensity’s open, privacy by design, multiservice NetSense platform, lighting owners are able to reduce energy costs and implement a variety of applications and services, including public safety, environmental and weather monitoring, parking management and location analytics. For more information, please visit www.sensity.com.